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The "Tourist Gaze" and preparation

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The term "Tourist
Gaze" originated with John Urry's 1990 book
The Tourist Gaze.
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The Gaze is a culturally-shaped way of looking. It requires both an observing
subject (the viewer) plus something for the subject to look at (the Object, or
the Other). Essential to the concept is that the viewer is aware of Difference
between themselves and the Other. The Gaze is a way of looking which depends
upon this sense of Difference. The Tourist Gaze is a way of talking about the ways in which tourists learn
to look at places which they might visit. Before they travel, they are likely
to have a series of expectations about what should be present at the
destination. They will want to see those things when they
arrive, and they will want to be able to acquire visual souvenirs of what there
is to see.
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Example: Aroung 1990, Japanese Tourists
visiting Canada became fascinated with the TV character "Anne of Green Gables". This was something
they expected to see when they came to Canada.
Before Anne was on Japanese TV, there was no such demand. Also it was unknown
to other. f.i. German, tourists.
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Contact: wolfgang.arlt@fh-stralsund.de
Office: 1/132, Tel. (03831) 45 6961
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